We operate on
clear values:
(01) Stay true to yourself
(02) Don't cut corners
(03) The obstacle is the way
Our Story
H&K Studios was born from a simple observation: talented lifestyle creators were producing exceptional content but struggling to unlock their full commercial potential. While their creativity deserved recognition, the path from passion to sustainable income remained frustratingly unclear.
We built H&K Studios to bridge that gap.
What We've Achieved
Before launching our current venture, we helped ambitious content creators monetize their audiences through building digital products across various platforms. Our track record includes:
Working with creators with 290,000+ Instagram followers
Generating a combined reach of 600,000+ followers across all platforms
Achieving $2000 profit per creator
Our previous operation demonstrated what's possible when digital ingenuity meets authentic content creation. While we temporarily closed to focus on other commitments, the results we achieved proved that our ambitions strive passed authenticity and monetization.
Why We're Back
The content creator economy has exploded, but the fundamental challenge remains: exceptional creators still struggle to connect with brands willing to invest in genuine partnerships. We saw this gap, and we couldn't stay away.
H&K Studios represents our commitment to doing it right. We're not just another agency promising overnight success. We're specialists in the lifestyle space who understand that sustainable growth comes from strategic brand alignment, not chasing viral moments.
Max Keune
Co-Founder and CEO
Carl von Harrach
Co-Founder and CFO
Meet the Founders
Max Keune & Carl von Harrach
We're not your typical agency founders. We're two young entrepreneurs who've been building digital ventures since we could barely reach a keyboard.
The Partnership: Best friends since age 10, classmates throughout high school, now business partners with a shared vision. Carl operates from Lugano, Max from Milan—close enough to collaborate constantly, but positioned across two major European markets.
The Expertise: While our age might surprise you, our experience won't. We've spent years immersed in the digital creator ecosystem, studying what makes content resonate, understanding platform algorithms, and most importantly, learning what brands actually want when they invest in creator partnerships.
Our combined expertise spans:
Digital Marketing Strategy – Understanding what drives engagement and conversions
YouTube & Social Media Platforms – Deep knowledge of content optimization and growth tactics
Creator Economy Business Models – From CPMs to sponsorship negotiations
Brand Partnership Development – Connecting authenticity with commercial opportunity
The Philosophy: We're pursuing a life of entrepreneurship not because it's trendy, but because we're genuinely obsessed with solving problems in the creator space. We've grown up as digital natives, which means we don't just understand algorithms—we understand the culture, the creators, and the audiences that make this industry thrive.
Why Work With Us?
We speak your language. As young entrepreneurs who've navigated the digital landscape ourselves, we understand the creator mindset. We know what it's like to build something from scratch, to worry about staying relevant, and to wonder if your passion can really become your profession.
We're selective. H&K Studios isn't about taking on every client. We partner with lifestyle creators who are ready to level up—talented individuals producing quality content but needing strategic direction to unlock sponsorship opportunities.
We're invested in your success. This isn't a stepping stone for us; it's our mission. We're building H&K Studios to become the go-to agency for lifestyle creators who want to grow sustainably while maintaining creative control.
Ready to transform your content into a thriving business? Let's talk about how H&K Studios can help you connect with brands that value what you create.
WORK WITH US